Friday, 21 October 2011

Production Journal 2

Once our briefs were chosen and we had decided on what song to do, we needed to do a moodboard to show what our music video may consist of and give it house/dance music connotations. We had a brief idea of how we wanted our music video to look but we also knew that in the process of storyboarding, those brief ideas have have to change.

We wanted the moodboard to convey the dance/house feeling as that is what our video will consist of. We printed out the lyrics of our chosen song which made us able to show what shot would be shown when a particular verse was sung. We wanted to give the impression of a club feeling which is why we had strobe/bright lights as that would contrast nicely to the dark background we are planning to have.

The pictures of dancers, a DJ and party people are elements that we hope to have in our music video. We made sure to use bright colours to emphasize the fact that this is a colourful genre, which is why we used colourful paper and felt tip pens to begin with. Collectively, we decided to have a DJ on our moodboard not only because he is good looking, but because having the DJ in our music video will make it relate to the people more as he too wants to have a good time.

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